Google caffeine – The latest algorithm update

| November 8, 2011

All hell has let loose yet again as the latest Google algorithm update hits the UK.

Google caffeine freshness

Billed as the latest wave of their so-called ‘Caffeine’ update, it’s all about freshness. ¬†Although as usual with Google, who keep the details of their algorithms under close wraps, it’s a challenge to pick out patterns.

I’ve been banging on about website freshness for ages so to me, it’s good news.¬†I update some aspects of my site every day, others every week and each month. And I try to blog daily. So my site, compared to many, is as fresh as a very fresh thing from a remarkably fresh place.

Fingers crossed I’ll be one of the lucky ones whose search positions have improved since last week.

If you haven’t a clue what to do to improve your sites freshness and keep it bang up to date, my SEO industry contacts believe blogging and social stuff are key right now…


Category: Google

By Kate Goldstone - ()

Originally from Middlesbrough, I lived in Brighton for many years before moving to North Devon. I’ve had a passion for words all my life and this is my twelfth year as a freelance writer. In my spare time I draw, paint, sculpt, carve wood and rock, garden, read, write poetry and enjoy long distance hiking. I sing and play the recorder. I collect modernist paintings, vintage rugs and mid-century German art pottery. I’m a member of The Poetry Society. And I am an experienced volunteer shepherd, a ‘Lookerer’.

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