Free high and low res images at sxc.hu

Posted on November 16th, 2009 in copywriting and marketing with no comments

Save loads of money on images for web design and print.
How often have you spent a fortune in time and money trying to find good royalty free images with unrestricted use?
Here’s a useful tip: try www.sxc.hu for a massive collection of easy-to-search low and high resolution images. Most have no – or very few [...]

A picture’s only worth a thousand words if it’s relevant

Posted on November 11th, 2009 in copywriting and marketing with no comments

If you want to sell stuff, don’t waste time being arty.
Are you planning to use images in your advert?
Key US research proved twenty years ago that the most successful campaigns – with the biggest returns on investment – contain images that:

attract the right target audience

help describe the product or service in visual terms

boost the [...]