… but it’s a limit, not a target. A strong, sales focused, benefit led meta description works wonders for SEO. But do you need to use all 152 characters? No. It’s best to use common sense rather than slavishly create 152 character meta descriptions every single time: a short, sharp meta description can sometimes make your point [...]
You’ll find your web page’s meta description tag in the header section of the source code. Meta descriptions are used to describe a page’s content to searchers and search engines accurately, clearly and succinctly. If you’re clever the link will also act as a powerful little text advert that people are inspired to click on. But that’s [...]
Small but beautiful – make the most of meta description tags! A web page’s meta description tag lives in the header section of the source code. It is used to describe the page’s content to searchers. Written well, it is a powerful little advert that inspires people to click through and visit your site. Here’s [...]