Tag: testimonials

6 top uses for testimonials

| December 4, 2009

Customer testimonials. Useful, right? More useful than you might think. Here are five top ways to make the most of testimonials. 1. Use a testimonal to introduce every web page, like this, and they’ll give your sales message a powerful little boost Header:  You deserve a brilliantly clean home! Subhead:  Brighton’s favourite cleaning company Testimonial: “I’ve used BrightInBrighton for a […]

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Top tip for great customer testimonials and case studies

| November 11, 2009

Getting your customers to write testimonials and case studies It’s often a challenge getting customers to write testimonials and case studies. Fair enough. While collecting positive comments and case studies is important to your business, it isn’t their priority. Luckily, there’s an easy way. Rather than asking your customers to provide testimonials or case studies for […]

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Testimonials & case studies: essential direct response toolkit

| November 11, 2009

Breathe life into your marketing with customer feedback You can tell your target market how great you are ’til you’re blue in the face.  But if you want them to make that essential leap of faith, taking you up on your offer, you need strong medicine: introducing customer testimonials and case studies. If your customers […]

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